Monster and the Noel Lee Story
Monster Cable Products, Inc. was founded in 1979 by Noel Lee, then a laser-fusion design engineer at Lawrence-Livermore Laboratory. Also an audiophile and professional drummer, Noel left his laboratory work in 1974 to perform with his band, Asian Wood. His passion for music was to become the essence of Noel’s professional life, shaping the destiny of Monster and informing the development of Monster Products today.
30+ Years Ago
MONSTER HOOKED UP THEIR SPEAKERS WITH LAMP CORD
Noel figured that a music system is only as good as its weakest link and the weakest link was the wire. With that fundamental insight and a hard working team of friends and family, an industry was born.
Once people heard music systems optimized by using Monster Cable there was no turning back. Today, Monster are the world's leading manufacturer of high-performance consumer electronics accessories. Speakers. Power. Computers. Mobile Devices. Gaming. Pro Music Cable. And now headphones. Monster don't just keep you hooked up, Monster deliver sound at peak performance.
Because the music matters.
Join the Revolution
Today Monster is the largest manufacturer of headphones in the world. The company has taken its extraordinary knowledge of the nuances of music reproduction and applied it to the design and manufacture of headphones. And the headphone business will never be the same. With a passion for better performance and a brilliant consumer experience, Monster firmly established the market for headphones valued at $100 plus. The world-famous Beats line of headphones was designed right here at Monster. And the innovations continue.
2016 and Beyond
Monster innovation continues today with SuperStar, the world’s smallest portable wireless speaker and numerous headphone brands, each targeted to a different kind of user. Monster dominates the mobile category with the introduction of PowerCard, a line of small but powerful batteries for charging mobile devices. Monster has also just revolutionized whole-house wireless audio with SoundStage, a remarkable wireless speaker system that uses both Wi-Fi and Bluetooth to give listeners greater freedom and flexibility than ever before.
The Monster Legacy
In 2012, Noel Lee received the Lifetime Achievement Award and nine innovative technologies awards at the prestigious Plus X Awards®, in recognition of a company dedicated to creating products that enhance the sound quality of music.
In addition to Noel's achievements, his motto "Always Lead, Never Follow" is infused into the very fabric of Monster's company culture. But at the heart of all things Monster is its commitment to Pure Monster Sound, the reference standard for audio quality that builds upon the company's 35-year history of continuously endeavoring to give you the very best sound possible.